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Konten disediakan oleh Andrei Zinkevich. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Andrei Zinkevich atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
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Episode 130: How to fix a broken B2B playbook with full funnel marketing with Andrei & Vladimir

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Manage episode 409057466 series 3072965
Konten disediakan oleh Andrei Zinkevich. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Andrei Zinkevich atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Sign up to all live workshops and podcasts here: https://lu.ma/fullfunnel
​In the new episode of Fullfunnel Live we're going to cover How to fix a broken B2B playbook with full-funnel marketing.
  • How horizontal marketing and sales planning kills most programs and makes your pipeline sinking
  • How to develop a full-funnel marketing planning to increase marketing-sourced revenue
  • How to improve ICP and your targeting to nurture the right accounts and buyers

RESOURCES
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-c
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsl
Join our community for B2B marketers - The Trenches: https://sendfox.com/trenches
Upcoming events: https://lu.ma/fullfunnel/events
Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/
  continue reading

138 episode

Artwork
iconBagikan
 
Manage episode 409057466 series 3072965
Konten disediakan oleh Andrei Zinkevich. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Andrei Zinkevich atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Sign up to all live workshops and podcasts here: https://lu.ma/fullfunnel
​In the new episode of Fullfunnel Live we're going to cover How to fix a broken B2B playbook with full-funnel marketing.
  • How horizontal marketing and sales planning kills most programs and makes your pipeline sinking
  • How to develop a full-funnel marketing planning to increase marketing-sourced revenue
  • How to improve ICP and your targeting to nurture the right accounts and buyers

RESOURCES
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-c
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsl
Join our community for B2B marketers - The Trenches: https://sendfox.com/trenches
Upcoming events: https://lu.ma/fullfunnel/events
Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/
  continue reading

138 episode

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