Understanding LATAM eCommerce with Jose Farinas, Latin America President Wahl Clipper from Brazil and Mariano Migues, Mercado Libre based in Argentina.

Global E-Commerce Leaders Podcast

Welcome to Global E-Commerce Tech Talks, I’m your host Michael LeBlanc, and this podcast is brought to you in conjunction with the Global E-Commerce Leaders Forum.

In this episode we pivot to Latin America to understand the vast opportunities that Brazil, Argentina, Mexico, Chile and other nations afford for global brands looking to expand their market presence in this huge but complex online retail ecosystem. Along with GELF co-founders Kent Allen and Jim Okamura, we talk with Jose Fernando Farinas, Latin America President & Global Manager | Wahl Clipper Corporation based in São Paulo, Brazil and Mariano Migues, Cross Border Trade Supervisor at Mercado Libre based in Buenos Aires Argentina.

Together we discuss both the opportunities and nuances of the markets they operate in across Latin America, how the COVID-19 crisis has impacted their business and consumers, and get a sense of the changing nature of shoppers and online retail during the COVID era and beyond

Let’s listen in

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That’s a wrap on this edition of Global E-Commerce Tech Talks, special thanks to Jose and Mariano for being our guests on this episode, if you liked this podcast you can subscribe on Apple iTunes, Spotify or your favourite podcast platform, please rate and review, and be sure and recommend to a friend or colleague in the retail and cross-borders commerce industry.

I’m Michael LeBlanc, Founder and President of M.E. LeBlanc and Company Inc. and you can learn more about me on www.meleblanc.co, and you can learn more about the Global E-Commerce Leaders Form online at https://www.globalecommerceleadersforum.com/

Until next time, have a safe week!