))
Ep. 22 - Costa Farms’ Mari Carrasquillo on the Emerging Role of E-Commerce in Floriculture
Manage episode 422246998 series 3499109
Konten disediakan oleh Greenhouse Grower. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Greenhouse Grower atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Mari Carrasquillo, Vice President of Marketing and E-Commerce at Costa Farms, has more than 25 years of experience in creating brand strategies for companies such as Whirlpool, KitchenAid, and Food Saver. She joined the Costa Farms team in 2021 and currently focuses on developing and managing digital and e-commerce programs. Mari will be joining a panel at Cultivate24 to talk about strategies for increasing revenue in 2025 and beyond. In this episode, I talk with Mari about the continued growth of e-commerce in horticulture over the past few years, best practices and strategies, and how the consumer shopping experience overall is evolving.
40 episode
Bagikan
