Offline dengan aplikasi Player FM !
How Traffit Grew 36%/Year With Net Negative Churn (Without Adding New Business Revenue)
Manage episode 302113805 series 2947814
In this episode, we discuss Traffit's story. They added 36% / year additional growth just by focusing on negative churn (excluding new business revenue).
We discussed:
00:41 - Mick's background & about Traffit
02:18 - Mick's net negative churn story
06:05 - How did he ask for an upsell?
10:10 - How he incentivized the customer success team to upsell more?
14:15 - What are some metrics he moved?
16:06 - Who is his favorite growth marketer?
17:30 - What has he recently changed his mind about?
18:33 - What does he think about internal numbers and salary transparency?
Links:
- Mick's LinkedIn Post on Net Negative Churn
- How to Achieve Net Negative Churn for SaaS (the article Mick Mentioned)
- Mick's LinkedIn Profile
- Check out Traffit
Please leave a review for the podcast if you are a regular listener.
Subscribe to the newsletter to get exclusive podcast notes and mindset-changing growth marketing mental models and stories in your inbox.
80 episode
Manage episode 302113805 series 2947814
In this episode, we discuss Traffit's story. They added 36% / year additional growth just by focusing on negative churn (excluding new business revenue).
We discussed:
00:41 - Mick's background & about Traffit
02:18 - Mick's net negative churn story
06:05 - How did he ask for an upsell?
10:10 - How he incentivized the customer success team to upsell more?
14:15 - What are some metrics he moved?
16:06 - Who is his favorite growth marketer?
17:30 - What has he recently changed his mind about?
18:33 - What does he think about internal numbers and salary transparency?
Links:
- Mick's LinkedIn Post on Net Negative Churn
- How to Achieve Net Negative Churn for SaaS (the article Mick Mentioned)
- Mick's LinkedIn Profile
- Check out Traffit
Please leave a review for the podcast if you are a regular listener.
Subscribe to the newsletter to get exclusive podcast notes and mindset-changing growth marketing mental models and stories in your inbox.
80 episode
Minden epizód
×Selamat datang di Player FM!
Player FM memindai web untuk mencari podcast berkualitas tinggi untuk Anda nikmati saat ini. Ini adalah aplikasi podcast terbaik dan bekerja untuk Android, iPhone, dan web. Daftar untuk menyinkronkan langganan di seluruh perangkat.