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Monday Morning Drive: How to Get Out of Rental Mindset
Manage episode 447213267 series 3601368
Konten disediakan oleh Tom Stimson and The Stimson Group. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Tom Stimson and The Stimson Group atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Do you really "rent" equipment when your gear never leaves your control? When clients say they want to "rent a sound system," what they're actually paying for is professional audio reinforcement and expertise.
This isn't just about semantics - it's about un-commodifying your business and recognizing the true value you provide. While the industry's transformation won't happen overnight, the companies that embrace this shift first will lead the next generation of AV services.
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