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Grace & Bianca Mazur - Thermomix Australia
Manage episode 349752794 series 2531772
This episode was produced in partnership with Thermomix Australia.
Grace and Bianca are the mother daughter duo behind the Australian & New Zealand arm of Thermomix. In this episode, Grace shares the story of discovering Thermomix in Poland, before lugging one all the way back to Perth, before spending the following year trying to secure its exclusive distribution rights for Australia.
You’ll learn:
- How Grace spent 12 months securing the Aus & NZ licensing deal from German parent company, Vorwerk
- How they started the brand from their family home; holding all cooking demos in the kitchen, and meetings in the lounge room
- How the word spread rapidly throughout Perth in the early days, and the team’s top tips for generating word of mouth
- How Grace and Bianca use DISC profiling to understand their strengths, as well as their blind spots
- What it’s like to work together as a mother-daughter duo
- How they’ve been able to create over 70,000 recipes
- Why they’ve recently expanded their sales model from consultant-driven to e-commerce
- How they’ve built the brand into a household name, employing over 200 staff and 3000 contractors across Australia and NZ
Thermomix have generously offered our audience the chance to win a Classic White Thermomix TM6, valued at $2359. Enter here: www.thermomix.com.au/ladybrains
(Competition closes March 31, 11:59PM AEST)
Find us at www.ladybrains.com.au
Follow us on Instagram @lady.brains
Chat to us in the Facebook group, the lady-brains clubhouse
Discover your strengths at www.viacharacter.org
Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
See omnystudio.com/listener for privacy information.
101 episode
Manage episode 349752794 series 2531772
This episode was produced in partnership with Thermomix Australia.
Grace and Bianca are the mother daughter duo behind the Australian & New Zealand arm of Thermomix. In this episode, Grace shares the story of discovering Thermomix in Poland, before lugging one all the way back to Perth, before spending the following year trying to secure its exclusive distribution rights for Australia.
You’ll learn:
- How Grace spent 12 months securing the Aus & NZ licensing deal from German parent company, Vorwerk
- How they started the brand from their family home; holding all cooking demos in the kitchen, and meetings in the lounge room
- How the word spread rapidly throughout Perth in the early days, and the team’s top tips for generating word of mouth
- How Grace and Bianca use DISC profiling to understand their strengths, as well as their blind spots
- What it’s like to work together as a mother-daughter duo
- How they’ve been able to create over 70,000 recipes
- Why they’ve recently expanded their sales model from consultant-driven to e-commerce
- How they’ve built the brand into a household name, employing over 200 staff and 3000 contractors across Australia and NZ
Thermomix have generously offered our audience the chance to win a Classic White Thermomix TM6, valued at $2359. Enter here: www.thermomix.com.au/ladybrains
(Competition closes March 31, 11:59PM AEST)
Find us at www.ladybrains.com.au
Follow us on Instagram @lady.brains
Chat to us in the Facebook group, the lady-brains clubhouse
Discover your strengths at www.viacharacter.org
Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
See omnystudio.com/listener for privacy information.
101 episode
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