Ep 37: The Neuroscience of Storytelling with Aoife McGuinness, Neuroscience Consultant at HeyHuman

Leads2Scale

Konten disediakan oleh Social Media Week. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Social Media Week atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

5y ago 35:30

M4A•Beranda episode

This week’s episode of Social Media Week’s Leads2Scale podcast features Aoife McGuinness, Neuroscience Consultant at HeyHuman.

During the conversation, Aoife discussed her time as part of the Innovation team at HeyHuman where she began her research into multi sensory overload and its effect on marketing, some of the mistakes that brands are making in regards to their approach to storytelling, and explored some common misconceptions that people have when looking to understand what’s really going on in our brains when we engage on social media.

Don’t forget to rate, review, and subscribe to Leads2Scale on your favorite podcasting app!

This episode is brought to you by Social Media Week London 2019! (Use code: Leads2Scale to save 15% on your pass!)

Follow Toby and Social Media Week!

@tobyd & @socialmediaweek on Facebook, Instagram, & Twitter.

48 episode

#Business #Social Media #Social Media Week