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Ep 42: Exploring The Context Marketing Revolution with Mathew Sweezey, Salesforce
Manage episode 244084463 series 2420333
This week’s episode of Social Media Week’s Leads2Scale podcast features Mathew Sweezey, Principal of Marketing Insights at Salesforce and author of the forthcoming book, Context Marketing Revolution.
During the conversation, Mathew discussed the trajectory of his career that led to his current role at Salesforce, why he describes the modern media environment today as infinite, why he feels optimistic about the role of AI in helping deliver a better consumer experience, and why being human-first and experienced-driven in marketing means everything to him.
Don’t forget to rate, review, and subscribe to Leads2Scale on your favorite podcasting app!
This episode is brought to you by Social Media Week London 2019! (Use code: Leads2Scale to save 15% on your pass!)
Follow Toby and Social Media Week!
@tobyd & @socialmediaweek on Facebook, Instagram, & Twitter.
48 episode
Manage episode 244084463 series 2420333
This week’s episode of Social Media Week’s Leads2Scale podcast features Mathew Sweezey, Principal of Marketing Insights at Salesforce and author of the forthcoming book, Context Marketing Revolution.
During the conversation, Mathew discussed the trajectory of his career that led to his current role at Salesforce, why he describes the modern media environment today as infinite, why he feels optimistic about the role of AI in helping deliver a better consumer experience, and why being human-first and experienced-driven in marketing means everything to him.
Don’t forget to rate, review, and subscribe to Leads2Scale on your favorite podcasting app!
This episode is brought to you by Social Media Week London 2019! (Use code: Leads2Scale to save 15% on your pass!)
Follow Toby and Social Media Week!
@tobyd & @socialmediaweek on Facebook, Instagram, & Twitter.
48 episode
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