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CMO Eric Herzog on The Art & Science of The Sales-Marketing Relationship - Marketing Art And Science - EP3
Manage episode 438149662 series 3597870
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Lisa Martin, CMO Advisor at The Futurum Group and Eric Herzog, CMO of Infinidat, discuss the importance of integrated marketing, the value of strong sales-marketing relationships, the true art in marketing, and the need for purposeful AI.
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