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Giveaways: One Key Strategy to Increase Participation & Engagement - Episode #22!

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Konten disediakan oleh Veena Prashanth. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Veena Prashanth atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

In today's marketplace, where it's so hard to stand out from your competition, where you've to have to constantly come up with creative and smart ways to keep your audience engaged, what's that one thing that can help?

Gamification!

I'll be speaking at this year's podcast movement event in Florida and the topic of my presentation is... "gamification"!

It's all about incorporating gaming elements to non-gaming situations to create excitement and increase engagement. And giveaways are a big part of gamification strategy.

As I was doing research for this topic, I stumbled upon a giveaway campaign from a well-known marketer, Ezra Firestone. So I took a closer look at his funnel and was intrigued by the strategy he was using to get more people to participate.

I've shared the strategy and also all the details from my recent giveaway in this episode of "Membership Site Lab"!

Episode Link: https://membershipsitelab.com/22

  continue reading

34 episode

Artwork
iconBagikan
 
Manage episode 232747887 series 1756937
Konten disediakan oleh Veena Prashanth. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Veena Prashanth atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

In today's marketplace, where it's so hard to stand out from your competition, where you've to have to constantly come up with creative and smart ways to keep your audience engaged, what's that one thing that can help?

Gamification!

I'll be speaking at this year's podcast movement event in Florida and the topic of my presentation is... "gamification"!

It's all about incorporating gaming elements to non-gaming situations to create excitement and increase engagement. And giveaways are a big part of gamification strategy.

As I was doing research for this topic, I stumbled upon a giveaway campaign from a well-known marketer, Ezra Firestone. So I took a closer look at his funnel and was intrigued by the strategy he was using to get more people to participate.

I've shared the strategy and also all the details from my recent giveaway in this episode of "Membership Site Lab"!

Episode Link: https://membershipsitelab.com/22

  continue reading

34 episode

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