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From YouTube to Indie Nail Polish Brand with Walker of Olive Ave Polish
Manage episode 377602822 series 3488294
Konten disediakan oleh Abe the Nail Babe. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Abe the Nail Babe atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
This week my Nail Babe is Walker from Olive Ave Polish! I know her for having some of the best creme polishes! But did you know she started as a Nail Blogger and YouTube reviewer? Hear how she decided to start her brand, what it’s like working with a manufacturer, and her advice for new business owners.
→Shop Olive Ave Polish
Discount Code: ABE
→Follow @OliveAve_Polish
→Watch Full Episodes on Youtube
→Follow @Abe.NailBabe
→All my Links
Chapter
1. From YouTube to Indie Nail Polish Brand with Walker of Olive Ave Polish (00:00:00)
2. Welcome Walker (00:00:29)
3. How Walker got into Nail Polish (00:01:47)
4. Starting YouTube (00:04:49)
5. Why Start a Brand? (00:07:28)
6. Batching Content (00:10:03)
7. Prioritizing Brand vs YouTube (00:15:04)
8. Brother’s Advice (00:18:59)
9. Going “Full-Time” Brand Owner (00:21:22)
10. Indie vs Boutique vs Mainstream (00:23:26)
11. Finding a Manufacture (00:25:06)
12. What Makes a Good Polish? (00:27:18)
13. Process of Creating a Collection (00:30:30)
14. Skinny Brush vs Wide Brush (00:33:58)
15. Taking Customer Feedback (00:35:12)
16. What Colors Perform the Best (00:37:58)
17. Best Advice for New Business Owners (00:40:49)
18. Marketing - Brand Awareness (00:42:36)
19. Affiliate Marketing (00:46:36)
20. Working with Content Creators (00:49:05)
21. Deco Stickers + Cuticle Buddy (00:51:37)
22. Comments! (00:55:27)
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