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How To Build a LinkedIn Audience From Scratch
Manage episode 455346619 series 3498518
Tommy Clark, the CEO of Compound Social and the co-founder of Bluecast AI, shares strategies for growing an audience on LinkedIn, creating engaging content, personal branding, and focusing on value propositions.
Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com
- Work with Ryan's agency Tailwind
- Work with Matt's agency GrowLetter
Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.
Episode Topics & Timestamps
00:00 The Importance of Clear Value Proposition
03:13 Audience Growth Strategies on LinkedIn
06:04 Content Creation Fundamentals
08:58 Optimizing Content for Engagement
11:47 Leveraging Controversy in Content
14:57 The Power of Personal Stories in Content
23:58 Reflecting on Weekly Engagements
24:57 The Importance of Specificity in Content
25:51 Understanding Engagement on LinkedIn
27:44 Strategies for Boosting Engagement
29:38 The Risks of Engagement Hacking
30:36 Building an Organic Audience
32:01 Converting Followers into Customers
34:50 Exploring Growth Hacks on LinkedIn
36:14 Leveraging LinkedIn Video Content
39:04 Navigating Links in Posts
40:55 Insights on LinkedIn Newsletters
Links Mentioned
42 episode
Manage episode 455346619 series 3498518
Tommy Clark, the CEO of Compound Social and the co-founder of Bluecast AI, shares strategies for growing an audience on LinkedIn, creating engaging content, personal branding, and focusing on value propositions.
Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com
- Work with Ryan's agency Tailwind
- Work with Matt's agency GrowLetter
Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.
Episode Topics & Timestamps
00:00 The Importance of Clear Value Proposition
03:13 Audience Growth Strategies on LinkedIn
06:04 Content Creation Fundamentals
08:58 Optimizing Content for Engagement
11:47 Leveraging Controversy in Content
14:57 The Power of Personal Stories in Content
23:58 Reflecting on Weekly Engagements
24:57 The Importance of Specificity in Content
25:51 Understanding Engagement on LinkedIn
27:44 Strategies for Boosting Engagement
29:38 The Risks of Engagement Hacking
30:36 Building an Organic Audience
32:01 Converting Followers into Customers
34:50 Exploring Growth Hacks on LinkedIn
36:14 Leveraging LinkedIn Video Content
39:04 Navigating Links in Posts
40:55 Insights on LinkedIn Newsletters
Links Mentioned
42 episode
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