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Why Tubi CEO Anjali Sud Says Free Is the Future of Streaming

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Manage episode 454302436 series 3475550
Konten disediakan oleh New York Magazine and Vox Media. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh New York Magazine and Vox Media atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

How does an ad-based streamer compete with subscription-based models like Netflix, Hulu, Max, and all the rest? By charging nothing. At least that’s what Tubi is doing. And despite being seemingly less prestigious than premium streamers, Tubi is used by millions of Americans and outranks Peacock, Max, Paramount Plus, and Apple TV+ in total viewing time. For those who are fatigued by subscriptions fees and monoculture viewing, Tubi offers an enormous catalog of nostalgia and “newstalgia” movies, hours of bingeable classics, over 250 live channels, plus Tubi originals – all at no cost to viewers. So why aren’t more people talking about it? Kara sits down with Tubi CEO Anjali Sud in this special episode of On presented by e.l.f. Cosmetics to talk about Tubi’s appeal to cord-cutters and cord-nevers; how niche-specific fans help inform Tubi content; why Sud thinks Tubi can democratize storytelling and create space for emerging filmmakers; and how she came to be one of few female CEOs in tech.

This interview was taped live at the Whitney Museum in partnership with e.l.f cosmetics as a part of their campaign to increase representation and diversity in boardrooms. Find out more here: https://www.elfbeauty.com/changing-the-board-game/so-many-dicks

Questions? Comments? Email us at on@voxmedia.com or find us on Instagram and TikTok @onwithkaraswisher

Learn more about your ad choices. Visit podcastchoices.com/adchoices

  continue reading

238 episode

Artwork
iconBagikan
 
Manage episode 454302436 series 3475550
Konten disediakan oleh New York Magazine and Vox Media. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh New York Magazine and Vox Media atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

How does an ad-based streamer compete with subscription-based models like Netflix, Hulu, Max, and all the rest? By charging nothing. At least that’s what Tubi is doing. And despite being seemingly less prestigious than premium streamers, Tubi is used by millions of Americans and outranks Peacock, Max, Paramount Plus, and Apple TV+ in total viewing time. For those who are fatigued by subscriptions fees and monoculture viewing, Tubi offers an enormous catalog of nostalgia and “newstalgia” movies, hours of bingeable classics, over 250 live channels, plus Tubi originals – all at no cost to viewers. So why aren’t more people talking about it? Kara sits down with Tubi CEO Anjali Sud in this special episode of On presented by e.l.f. Cosmetics to talk about Tubi’s appeal to cord-cutters and cord-nevers; how niche-specific fans help inform Tubi content; why Sud thinks Tubi can democratize storytelling and create space for emerging filmmakers; and how she came to be one of few female CEOs in tech.

This interview was taped live at the Whitney Museum in partnership with e.l.f cosmetics as a part of their campaign to increase representation and diversity in boardrooms. Find out more here: https://www.elfbeauty.com/changing-the-board-game/so-many-dicks

Questions? Comments? Email us at on@voxmedia.com or find us on Instagram and TikTok @onwithkaraswisher

Learn more about your ad choices. Visit podcastchoices.com/adchoices

  continue reading

238 episode

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