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Konten disediakan oleh John Wilson. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh John Wilson atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
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#103- Navigating Marketing Challenges and Expansion in Business

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Manage episode 405995941 series 2902088
Konten disediakan oleh John Wilson. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh John Wilson atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

In this episode, John and Jack address the marketing challenges faced by home service businesses. John shares insights from a marketing planning workshop, emphasizing a common issue businesses encounter: reaching spending limits on demand channels such as LSA (Local Services Ads), regardless of their size. Jack also expresses his excitement about a recent plumbing deal, detailing the integration and communication strategies needed for merging businesses.
Episode Hosts:

Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers.
Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.
Contact us:

Youtube: @OwnedandOperatedPodcast

X: @ownedoperatedco

www.ownedandoperated.com

info@ownedandoperated.com

Send us a Text Message.

Contact the Owned and Operated plumbing, HVAC, and electrical growth podcast

*Leave us a Review*
More Ways To Connect

John Wilson, CEO of Wilson Companies
https://www.wilsonplumbingandheating.com
Jack Carr, CEO of Rapid HVAC
https://rapidhvactn.com

  continue reading

Chapter

1. Capping Out Demand Channels (00:00:00)

2. Strategic Planning for Advertising (00:03:07)

3. Jack’s Business Expansion (00:07:46)

4. Process of Business Integration (00:09:40)

5. Customer Communication Tactics (00:12:24)

6. Utilizing Customer Data (00:14:10)

148 episode

Artwork
iconBagikan
 
Manage episode 405995941 series 2902088
Konten disediakan oleh John Wilson. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh John Wilson atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

In this episode, John and Jack address the marketing challenges faced by home service businesses. John shares insights from a marketing planning workshop, emphasizing a common issue businesses encounter: reaching spending limits on demand channels such as LSA (Local Services Ads), regardless of their size. Jack also expresses his excitement about a recent plumbing deal, detailing the integration and communication strategies needed for merging businesses.
Episode Hosts:

Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers.
Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.
Contact us:

Youtube: @OwnedandOperatedPodcast

X: @ownedoperatedco

www.ownedandoperated.com

info@ownedandoperated.com

Send us a Text Message.

Contact the Owned and Operated plumbing, HVAC, and electrical growth podcast

*Leave us a Review*
More Ways To Connect

John Wilson, CEO of Wilson Companies
https://www.wilsonplumbingandheating.com
Jack Carr, CEO of Rapid HVAC
https://rapidhvactn.com

  continue reading

Chapter

1. Capping Out Demand Channels (00:00:00)

2. Strategic Planning for Advertising (00:03:07)

3. Jack’s Business Expansion (00:07:46)

4. Process of Business Integration (00:09:40)

5. Customer Communication Tactics (00:12:24)

6. Utilizing Customer Data (00:14:10)

148 episode

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