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Innovation in the customer journey and embracing change to shape fashion and tech retail, with Kenneth Melchior
Manage episode 387723425 series 3403750
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Kenneth Melchior, VP of Lounge by Zalando sits down with Janine and explains his current role at Lounge as well as his varied career to date, all across Zalando.
Kenneth touches on the innovative "treasure hunt" and short-lived campaign strategies that Lounge by Zalando use to enhance the customer journey. He then goes on to discuss the importance of agile ways of working and how e-commerce is encompassing the pre-owned market.
His three pieces are both close to his heart and relevant to his career, highlighting the importance of authentic personalities in business and continuous learning.
To find out more about careers at Zalando visit https://zln.do/3tdbumj
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