Principles of Marketing; and Essentials of Marketing by Frances Brassington and Stephen Pettitt - podcasts
«
»
Marketing myths
Manage episode 153332074 series 1088549
Konten disediakan oleh Principles of Marketing; and Essentials of Marketing by Frances Brassington and Stephen Pettitt - podcasts. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Principles of Marketing; and Essentials of Marketing by Frances Brassington and Stephen Pettitt - podcasts atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Stephen debunks some marketing myths, such as 'a satisfied customer is a loyal customer' and 'a strong brand is invincible'. (Brassington and Pettitt: pp.13-14)
…
continue reading
18 episode