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Product Development, Launches, and Lifecycle Management - A Conversation with Founder Karthik Suresh

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Manage episode 356184413 series 2816966
Konten disediakan oleh Kyle Evans. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Kyle Evans atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

Karthik worked at large companies like KCG and Facebook, and saw the difficulty of managing go-to-market and product launches. Which is partly why he co-founded Ignition, a hub for planning, executing, and measuring GTM launches. In this episode, we discuss product positioning, messaging, and taking products to market. We also discuss doing things that align with our purposes and personal long-term goals rather than just working for the sake of work.

Karthik Suresh

Karthik is the co-Founder of Ignition, the world’s first go-to-market platform that allows business to manage all stages of the product life cycle. Karthik has extensive experience building and launching products across consumer, enterprise, and data domains.

Links from the Show:

Website: HaveIgnition.com

LinkedIn: Karthik Suresh

Twitter: Karthik

Books: Build, Fooled by Randomness, Black Swan

More by Kyle:

Follow us on Twitter: Product by Design, Kyle, and Product Thinking

Follow us on Tiktok: Product by Design, Kyle, and Product Thinking

Sign up for Kyle's Product Thinking Newsletter for more updates.

Kyle's writing on Medium

Product by Design on Medium

Like our podcast, consider Buying Us a Coffee

  continue reading

106 episode

Artwork
iconBagikan
 
Manage episode 356184413 series 2816966
Konten disediakan oleh Kyle Evans. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Kyle Evans atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

Karthik worked at large companies like KCG and Facebook, and saw the difficulty of managing go-to-market and product launches. Which is partly why he co-founded Ignition, a hub for planning, executing, and measuring GTM launches. In this episode, we discuss product positioning, messaging, and taking products to market. We also discuss doing things that align with our purposes and personal long-term goals rather than just working for the sake of work.

Karthik Suresh

Karthik is the co-Founder of Ignition, the world’s first go-to-market platform that allows business to manage all stages of the product life cycle. Karthik has extensive experience building and launching products across consumer, enterprise, and data domains.

Links from the Show:

Website: HaveIgnition.com

LinkedIn: Karthik Suresh

Twitter: Karthik

Books: Build, Fooled by Randomness, Black Swan

More by Kyle:

Follow us on Twitter: Product by Design, Kyle, and Product Thinking

Follow us on Tiktok: Product by Design, Kyle, and Product Thinking

Sign up for Kyle's Product Thinking Newsletter for more updates.

Kyle's writing on Medium

Product by Design on Medium

Like our podcast, consider Buying Us a Coffee

  continue reading

106 episode

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