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Project Ignite Podcast with Derek Gehl: Online Business | Internet Marketing | Make Money Online
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130. Growing Your Brand with Subcategories - With David Aaker
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Manage episode 297389083 series 1161364
How do you create a strong brand in today’s world?
A brand dominating your marketplace…
A brand your customers love…
A successful brand, even if you’re a “small” digital company, well...
According to David Aaker - the “Father of Modern Branding” - there’s a new strategy.
David is the best-selling author and award-winning Professor Emeritus of Marketing Strategy at the Berkeley-Haas School of Business. And he reveals a new branding strategy in this electrifying episode.
If you’re looking for a powerful new way to position your brand - DOMINATING your field - you’ll love this episode. It’s packed with useful, practical tips you can apply to your brand today.
148 episode
130. Growing Your Brand with Subcategories - With David Aaker
Project Ignite Podcast with Derek Gehl: Online Business | Internet Marketing | Make Money Online
Seri yang sudah diarsipkan ("Feed tidak aktif" status)
When? This feed was archived on January 04, 2025 22:07 (). Last successful fetch was on November 28, 2024 09:43 ()
Why? Feed tidak aktif status. Server kami tidak mendapatkan feed podcast yang valid secara terus-menerus.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 297389083 series 1161364
How do you create a strong brand in today’s world?
A brand dominating your marketplace…
A brand your customers love…
A successful brand, even if you’re a “small” digital company, well...
According to David Aaker - the “Father of Modern Branding” - there’s a new strategy.
David is the best-selling author and award-winning Professor Emeritus of Marketing Strategy at the Berkeley-Haas School of Business. And he reveals a new branding strategy in this electrifying episode.
If you’re looking for a powerful new way to position your brand - DOMINATING your field - you’ll love this episode. It’s packed with useful, practical tips you can apply to your brand today.
148 episode
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