How People Perceive Aesthetic Designs
Manage episode 421049233 series 3481674
Joseph Tajaran (Designer & Chris’s friend) and Chris Cole (Psych PhD) go over how aesthetics impact functionality in design. More specifically, they go over the aesthetic-usability effect and specific examples of how this happens in design:
- Contour Bias: people are biased towards curved over sharp forms
- Ockham’s Razor: the philosophy of leveraging the smallest amount of elements
- Signal-to-Noise Ratio: maximizing the most functional elements of a design.
Check out the video version of this episode on YouTube.
Chapter
1. Intro (00:00:00)
2. What is the Aesthetic-Usability Effect? (00:03:21)
3. Ockham’s Razor (00:06:23)
4. Signal to Noise Ratio (00:09:56)
5. Design Examples at Apple & Google (00:16:14)
6. Wrap-Up (00:20:15)
40 episode