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Adidas v Puma: A Battle of Boots and Brothers
Manage episode 442746852 series 3339410
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סיפור המקור של האחים דסלר. איך שני האחים הגרמניים יצרו מותג נעלי ספורט מצליח ואז רבו. מה שהביא לעולם את פומה ואדידס ויריבות אדירה שחילחלה לעובדים ולעיר שמסביבם.
#אנגלית #הסטוריה #ביזנס
Cautionary tales - Adidas v Puma: A Battle of Boots and Brothers
משך: 39 דק'
https://pca.st/cqw2vgr7
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Adi and Rudi Dassler made sports shoes together - until a feud erupted between them. They set up competing companies, Adidas and Puma, and their bitter rivalry divided the sporting world, their family and even the inhabitants of their home town.
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#אנגלית #הסטוריה #ביזנס
Cautionary tales - Adidas v Puma: A Battle of Boots and Brothers
משך: 39 דק'
https://pca.st/cqw2vgr7
#######
Adi and Rudi Dassler made sports shoes together - until a feud erupted between them. They set up competing companies, Adidas and Puma, and their bitter rivalry divided the sporting world, their family and even the inhabitants of their home town.
The Dassler clan turned bickering into an art form - even drawing the likes of soccer legend Pele into their dispute. But did the brilliant fires of hatred produce two world-class companies, or was it a needless distraction from the Dasslers' love for their craft?
For a full list of sources, see the show notes at timharford.com.
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