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S4 Ep 6 | Retail Media | The New Frontier
Manage episode 416940635 series 2994511
Konten disediakan oleh Jeff Fisher and Cristene Gonzalez-Wertz, Jeff Fisher, and Cristene Gonzalez-Wertz. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Jeff Fisher and Cristene Gonzalez-Wertz, Jeff Fisher, and Cristene Gonzalez-Wertz atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
The sixth, and final, episode of our mini-series is titled, Retail Media. We discuss this new frontier. These brand or company-specific networks allow a brand to create media experiences across the customer journey (online and offline) while creating an entirely new high margin revenue stream via advertising.
RETAIL DONE RIGHT is produced by Jeff Fisher & Cristene Gonzalez-WertzLet's go shopping!
- Email Jeff at jeff@retaildoneright.net and connect on LinkedIn here
- Email Cristene at cristene@retaildoneright.net and connect on LinkedIn here
- Follow us on Instagram @retaildoneright
- Tweet us @RetailD0neRight
- Michael Cooke is our brilliant sound engineer and editor
- Jade Siriswad composed our theme music
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