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The Long-Lost Art of the Jingle
Manage episode 426970993 series 3444739
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In this episode we examine the long-lost art of writing advertising jingles and recognize the copywriters and creative directors who crafted the most memorable songs from commercial advertising’s golden era. Along the way, we revisit classic commercial tunes.
Episode highlights:
01:20 From song to sonic tagline
03:38 A jingle that went to Billboard’s No. 2
06:14 Nutty
07:13 Broadway Branding
08:11 It does it all in 30 seconds
09:17 Insidious tune
10:19 The unity of sweet effervescence
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