))
Clues: Finding Your Story
Manage episode 376109965 series 3506777
Konten disediakan oleh Katie Flamman. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Katie Flamman atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Storytelling for businesses is an essential part of your marketing strategy. It helps audiences connect with you and your brand and ultimately helps you make sales.
But how do you even begin to tell your story if you’re not sure what your story is?
In this episode Katie Flamman talks to Gareth Dimelow from Inside Stories. They discuss the importance of understanding your business story as well as the keys to creating compelling stories that connect.
Key Takeaways
- Reeling off a list of events does not constitute a story; great stories require elements of drama, conflict, or resolution.
- Authenticity is also crucial – aligning personal or business values with the stories being told creates resonance with the audience.
- Audiences want to be involved and engaged; they don't just want information handed to them but rather desire opportunities to participate and make connections.
Guest Information
Find out more about Inside Stories agency here:
Tel: 07516 823195
Want to work with Gareth? Get in touch with him or his business partner, Terry.
Gareth Dimelow: gareth@insidestories.guru
LinkedIn: https://www.linkedin.com/in/gareth-dimelow-b05296a/
Terry Bower - terry@insidestories.guru
LinkedIn: https://www.linkedin.com/in/terrybower-insidestories
To find out more about your host, check out these links:
Get in touch for a FREE demo read of your script:
Phone: +44 (0)1892 249 001
Follow Katie on Socials (do mention the podcast!):
LinkedIn: https://www.linkedin.com/in/katie-flamman/
Instagram: @Katieflamman
X / Twitter: @Katieflamman
Resources mentioned in this episode
20 episode
Bagikan
