Creative: Content & Connections
Manage episode 403688207 series 3506777
There’s not a lot Melanie Perry hasn’t done. She spent 25 years in corporate, put on a charity ice show and won awards as a sports radio anchor and short comedy film producer. She now runs CR38TIVES - a networking group for people in the creative industries, and Poppy Perry Media - helping small businesses with explainer videos and commercial films.
So she knows a thing or two about creativity and storytelling.
Melanie’s passion for storytelling and video comes from watching adverts in the 1980s and ‘90s. In fact we can all learn something from them and they way they built emotional connections with their audience.
Melanie also shares tips on how to do video without being in front of the camera and do it without breaking the bank!
Takeaways
- Creativity doesn't follow the rules. You can learn the rules but be original and break them to make your storytelling messages stand out.
- Create content that is authentically you and speaks in your voice to attract the people you want to do business with.
- Drip feed your brand story throughout the year to create an emotional connection with your audience.
- Focus on one social media platform where your audience hangs out and build meaningful relationships through conversations.
- Utilise free marketing tools and resources to create varied and interesting content, and consider collaborating with others to expand your reach.
Guest Information
MELANIE PERRY Founder, Poppy Perry Media
Want to work with Melanie? Get in touch with her here:
Linktree: https://linktr.ee/MelaniePerry
BOOK A VISIONARY VOYAGE SESSION: https://calendly.com/book-your-slot/visionary-voyage
BOOK A STARRY EYED EXPEDITION: https://calendly.com/book-your-slot/starry-eyed-expedition-1-hour-197
BOOK AN EAGLE EYE SESSION: https://calendly.com/book-your-slot/eagle-eye
WATCH SCOOTCH: https://vimeo.com/ondemand/scootch
CR38IVES Networking group for Creative Professionals.
YOUTUBE: @CR38IVES
FACEBOOK: @CR38IVES
INSTAGRAM: @CR38IVES
TWITTER: @CR38IVES
TIKTOK: @CR38IVES
LINKEDIN: https://www.linkedin.com/company/86627991
Your host:
Your host:
KATIE FLAMMAN (she/her)
Voiceover Artist, Presenter, Announcer, Podcaster, Founder of Storyteller Media.
Website: www.katieflamman.co.uk
Podcast: https://katieflamman.co.uk/the-storytelling-for-business-podcast/
Voiceover services: https://katieflamman.co.uk/voiceover-services/explainer-videos/
Presenting services: https://katieflamman.co.uk/presenting/
Get in touch for a FREE demo read of your script:
Email: katie@katieflamman.co.uk
Phone: +44 (0)1892 249 001
Follow Katie on Socials (do mention the podcast!):
LinkedIn: https://www.linkedin.com/in/katie-flamman/
Instagram: https://www.instagram.com/katieflamman/
X / Twitter: https://twitter.com/KatieFlamman
20 episode