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How Should Brands Be Thinking About Video Strategy? [with OpenView’s Meg Johnson]

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Manage episode 407327687 series 3559430
Konten disediakan oleh Rachel Downey. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Rachel Downey atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

Video content has been and continues to be a powerful tool in the brand and creator’s tool belt, from video podcasts to social media and beyond. But how are big brands thinking about video? And how do you use it strategically to get closer to your goals?

Enter Meg Johnson—head producer at OpenView, an expansion-stage venture capital firm. She’s got her hands in all kinds of media at all times, including her own email (and audio) newsletter. Listen in to hear her POV on video strategy.

Link up with Meg here: https://www.linkedin.com/in/redheadmeg/ Subscribe to her newsletter here: https://sorryimissedyou.substack.com/ Check out OpenView’s video content here: https://www.youtube.com/@OpenViewVenture

Have a question for Rachel? https://www.speakpipe.com/vmswithrachel

Want more from Rachel and her crew of brand content experts? Sign up for Genius Cuts. https://www.shareyourgenius.com/genius-cuts

  continue reading

42 episode

Artwork
iconBagikan
 
Manage episode 407327687 series 3559430
Konten disediakan oleh Rachel Downey. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Rachel Downey atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

Video content has been and continues to be a powerful tool in the brand and creator’s tool belt, from video podcasts to social media and beyond. But how are big brands thinking about video? And how do you use it strategically to get closer to your goals?

Enter Meg Johnson—head producer at OpenView, an expansion-stage venture capital firm. She’s got her hands in all kinds of media at all times, including her own email (and audio) newsletter. Listen in to hear her POV on video strategy.

Link up with Meg here: https://www.linkedin.com/in/redheadmeg/ Subscribe to her newsletter here: https://sorryimissedyou.substack.com/ Check out OpenView’s video content here: https://www.youtube.com/@OpenViewVenture

Have a question for Rachel? https://www.speakpipe.com/vmswithrachel

Want more from Rachel and her crew of brand content experts? Sign up for Genius Cuts. https://www.shareyourgenius.com/genius-cuts

  continue reading

42 episode

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