How I built a tech business as a female founder

SheCanCode's Spilling The T

According to a recent survey from Startup Genome, only 15% of tech start-up founders are female!

Alongside the fact that women are still underrepresented in tech on the whole, what more can be done to help female founders establish their tech businesses?

We’re joined by one woman whose done just that - Sarah Dowzell, Founder, Natural HR!

Sarah began developing her entrepreneurial spirit while trading on the stock market from the age of 18. By 21, she’d purchased her own cleaning company — an experience that saw her hone the skills that would, one day, prove invaluable. However as the company progressed, she found herself bogged down by HR processes.

Looking to technology, Sarah recognised a gap in the market. Determined to fill it, she instigated a solution via her technology-savvy husband, Jason, who built brand-new software. Having proved helpful for Sarah, the couple shared the programme online for free. But, as utilisation increased, the duo saw an opportunity to monetise the platform — and it’s from here that Natural HR was born.

Now a wife, mum of two, founder and chief operating officer of Natural HR, Sarah oversees the wider operations of the business while retaining a key role in customer success — a unique selling point for the brand.

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Chapter

1. Female Founder Building a Tech Business (00:00:00)

2. Female Tech Entrepreneur (00:06:16)

3. Challenges and Opportunities for Female Entrepreneurs (00:19:29)

4. Entrepreneurial Journey and Launching a Business (00:25:23)

5. Creating a Supportive Entrepreneurial Network (00:28:59)

6. Founders' Journey and Success (00:35:51)