The Future of Cannabis-Infused Beverages and Addressing Generational Gaps with truss beverages' Scott Cooper

Snippets with Leon Goren

Scott Cooper made the move a year ago from Molson Coors to the start up, truss beverages, to reimagine what the cannabis market could look like. An experienced business leader, marketer and innovator with a track record of breathing new life into businesses & brands and unlocking new opportunities, Scott brings great insight into his new chosen path and what kinds of generational opportunities and limitations he faces in changing the landscape of cannabis-infused beverages.
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