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Fighting Food Waste with Too Good To Go
Manage episode 394630495 series 3548750
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Harnessing the power of social marketing to unite people to tackle climate change is a formidable undertaking, and Too Good To Go is paving the way. It’s estimated that a third of all food produced in the world is wasted and 10% of world greenhouse gas emissions come from food waste alone. This impact is greater than of the aviation industry and plastics combined. Too Good To Go is the world's largest food waste app and it’s revolutionising the battle against food waste. The app lets you rescue unsold food at your favourite spots from an untimely fate, and provides people with the tools and resources so they can feel empowered to have a tangible impact.
Co-founder Jamie Crummie's takes us on a deep dive into how Too Good To Go leverages social platforms to spread their message, engage users, and mobilise communities to take action. Jamie shares invaluable insights into the art of leveraging social media to ignite a global movement, and how you can contribute to the cause. Join us in this illuminating conversation and be inspired to make a difference in the world of food waste, one meal at a time.
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