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How Stone Brewing Dropped a $56-Million Stunner on Molson Coors
Manage episode 434019215 series 3517423
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Today, we’re joined by the one and only Bianca Bruno, an editor of the venerable trade publication Beer Business Daily, who was there, live and in-person, to cover the landmark trademark trial between San Diego’s Stone Brewing Company and macrobrewer Molson Coors over an allegedly infringing Keystone Light rebrand. The federal jury trial yielded a shocking verdict, and what it revealed about the state of Stone’s business would set the stage for the once vehemently independent firm’s sell-out to Sapporo later that year. Don’t forget to like, review, and subscribe!
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