S1 E8 - Why do Marketing Leaders get Leadership Wrong?

The B2B POD

Why do so many leaders get Leadership wrong? Leadership can be a dealbreaker in most organizations. Many people get it wrong, or at least some of them do, and many times they don’t even realize it. However, given how quickly the marketing landscape is evolving, collaboration between teams and practicing self-awareness to understand what’s not working out is necessary. Do you wish to know what the different types of leaders are and what good leadership really is? Tune in to Episode 8 of The B2B POD and indulge in an engaging discussion between our host Radwa Hassan and guest Robert Jordan, where they elaborate on the different types of leaders and how they take on a crisis in their own individual ways.
In this Episode -
We introduce you to our gracious host Radwa Hassan and our guest Robert Jordan.
Give you a general overview of the challenges leaders face and how to overcome them.
Our guest shares his insights on Leadership styles in his book Right Leader Right Time. Discover your leadership style for a winning career and company.
In closing, we'd like to say thank you for tuning in to The B2B POD this week. We hope to see you for Episode 9.
Episode highlights -
[00:01] Radwa introduces the guest Robert Jordan
[00:14] Radwa introduces the topic for the episode
[01:11] Radwa Hassan introduces the guest Robert Jordan
[02:43] Radwa cites a statistic from Gallup organization
[03:13] Radwa asks what are the different types of leaders and what is good leadership.
[05:48] Robert explains the traits of Remarkable leaders
[07:42] Robert explains the 4 leadership styles called FABS
[11:16] Robert explains the Builder leadership type with an example
[17:22] Robert explains his perceptions written in his book Right Leader Right Time.
[17:52] Robert explains his perceptions as a Fixer leader
[19:01] Robert explains his views as an Artist leader with an example
[21:27] Radwa asks Robert which leadership style is most prevalent in the market
[24:52] Radwa talks about how important it is to lead by example to be a leader
[26:01] Radwa asks Robert for his Key takeaways for the listeners in their Leadership journey
[26:48] Robert states the harsh reality of leaders
[28:05] Robert gives an example of Cheryl Sandberg who left Google and went to Facebook and was a great example of a leader
[29:44] Radwa talks about Cheryl Sandberg having the 4 leadership styles
[31:09] Robert shares a common trait among FABS leaders
[32:31] Robert shares his psychologist’s views on leadership
[33:43] Radwa encourages the listeners to read Robert’s book Right Leader Right Time.
[34:25] The End
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Websites: www.interimexecs.com & www.rightleader.com