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Konten disediakan oleh Liran Hirschkorn. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Liran Hirschkorn atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
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Business Growth and Grooming: A Conversation with The Beard Club's CEO

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Manage episode 412954954 series 2909165
Konten disediakan oleh Liran Hirschkorn. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Liran Hirschkorn atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

In today's episode, we have a fascinating conversation with Brian Welfel, CEO of the ⁠The Beard Club⁠. Brian shares insights into the evolution of his brand, from its beginnings as the Dollar Beard Club to becoming a leading name in men's grooming. We learn about the brand's focus on serving diverse facial hair needs and its strategic approach to product development. Brian also discusses the importance of market positioning, strategic investments, and the impact of celebrity partnerships in building brand credibility. Join us as we explore the dynamic world of CPG brands and the mindset behind successful ecommerce ventures.

Want to see the podcast on video? Head to the ⁠⁠Incrementum Digital YouTube Channel and subscribe ⁠⁠

Links:

Scale on Amazon and Retail Media: ⁠⁠Incrementumdigital.com⁠⁠

⁠⁠Follow Liran on Linkedin

  continue reading

157 episode

Artwork
iconBagikan
 
Manage episode 412954954 series 2909165
Konten disediakan oleh Liran Hirschkorn. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Liran Hirschkorn atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

In today's episode, we have a fascinating conversation with Brian Welfel, CEO of the ⁠The Beard Club⁠. Brian shares insights into the evolution of his brand, from its beginnings as the Dollar Beard Club to becoming a leading name in men's grooming. We learn about the brand's focus on serving diverse facial hair needs and its strategic approach to product development. Brian also discusses the importance of market positioning, strategic investments, and the impact of celebrity partnerships in building brand credibility. Join us as we explore the dynamic world of CPG brands and the mindset behind successful ecommerce ventures.

Want to see the podcast on video? Head to the ⁠⁠Incrementum Digital YouTube Channel and subscribe ⁠⁠

Links:

Scale on Amazon and Retail Media: ⁠⁠Incrementumdigital.com⁠⁠

⁠⁠Follow Liran on Linkedin

  continue reading

157 episode

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