Interview with game marketing expert Ryan Rigney

The Clockwork Game Design Podcast

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Understanding the Elegant Math Behind Modern Machine Learning 1:14:43

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Artificial intelligence is evolving at an unprecedented pace—what does that mean for the future of technology, venture capital, business, and even our understanding of ourselves? Award-winning journalist and writer Anil Ananthaswamy joins us for our latest episode to discuss his latest book Why Machines Learn: The Elegant Math Behind Modern AI . Anil helps us explore the journey and many breakthroughs that have propelled machine learning from simple perceptrons to the sophisticated algorithms shaping today’s AI revolution, powering GPT and other models. The discussion aims to demystify some of the underlying mathematical concepts that power modern machine learning, to help everyone grasp this technology impacting our lives–even if your last math class was in high school. Anil walks us through the power of scaling laws, the shift from training to inference optimization, and the debate among AI’s pioneers about the road to AGI—should we be concerned, or are we still missing key pieces of the puzzle? The conversation also delves into AI’s philosophical implications—could understanding how machines learn help us better understand ourselves? And what challenges remain before AI systems can truly operate with agency? If you enjoy this episode, please subscribe and leave us a review on your favorite podcast platform. Sign up for our newsletter at techsurgepodcast.com for exclusive insights and updates on upcoming TechSurge Live Summits. Links: Read Why Machines Learn, Anil’s latest book on the math behind AI https://www.amazon.com/Why-Machines-Learn-Elegant-Behind/dp/0593185749 Learn more about Anil Ananthaswamy’s work and writing https://anilananthaswamy.com/ Watch Anil Ananthaswamy’s TED Talk on AI and intelligence https://www.ted.com/speakers/anil_ananthaswamy Discover the MIT Knight Science Journalism Fellowship that shaped Anil’s AI research https://ksj.mit.edu/ Understand the Perceptron, the foundation of neural networks https://en.wikipedia.org/wiki/Perceptron Read about the Perceptron Convergence Theorem and its significance https://www.nature.com/articles/323533a0…

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Hi all! The Clockwork Game Design Podcast has re-taken-over its own podcast space from the Bannet Bulletin for a week, to share with you this exciting conversation I just had with my old pal Ryan Rigney. His first published game, Fast Fast Laser Laser, is actually a game that I did all of the artwork for, which was actually really fun. But these days he’s known for his comms and marketing work, heading up these departments for huge games like League of Legends, Apex Legend, PUBG, and Omega Strikers. His current company, Odyssey Interactive, is now in the process of deciding if they want to make Byte Breakers or not!

All game devs need to check out his blog over at pushtotalk.gg.

Thanks for listening. Up next: more Bannet Bulletins, and at least one more cool interview that’s already lined up.

97 episode

#Game Development #Tech #Video Games #Lifestyle #Game Design #Strategy Can Be Fun

The Clockwork Game Design Podcast

Interview with game marketing expert Ryan Rigney

The Clockwork Game Design Podcast

545 subscribers

published sekitar setahun yang lalu

MP3•Beranda episode

All game devs need to check out his blog over at pushtotalk.gg.

Thanks for listening. Up next: more Bannet Bulletins, and at least one more cool interview that’s already lined up.

97 episode

#Game Development #Tech #Video Games #Lifestyle #Game Design #Strategy Can Be Fun

Semua episode

The Clockwork Game Design Podcast

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“Progressive” games and neoliberal ideology with Austin Anderson

15 weeks yang lalu

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Hi all! Today I have a fascinating conversation with the brilliant Austin Anderson , who is I think the last of the guests that I’ll have on the show from the Alt-F4 conference (along with Dr. Rachel Kowert and Kathleen Morrissey ). In this conversation we talk about a bunch of AAA games, such as Detroit Become Human the Last of Us and others, along with some of the ways in which these games get credit for being progressive while simultaneously protecting the neoliberal status quo. By the way, lots of The Last Of Us spoilers in this episode , so please be warned that the second half of the conversation goes into that territory. Thanks for listening. As always, you can support this podcast by visiting www.patreon.com/keithburgun and becoming a patron!…

The Clockwork Game Design Podcast

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Final Fantasy, Consensual Play and more with Kathleen Morrissey

18 weeks yang lalu

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Hi everyone! I come to you with another great conversation, with another super cool person that I met at the Alt-F4: Rebooting Community After Gamergate conference: Kathleen Morrissey . Kathleen is working on a PhD in computational media over at Worchester Polytechnic Institute, she’s done all kinds of awesome academic stuff on the subjects of games, media studies, critical theory analysis and a lot more. She’s also a game designer who has created what I would almost call an “anti escape room” over at WPI called Memoirscape . We met and immediately started having interesting conversations about Final Fantasy. This was a longer (maybe the longest in Clockwork Game Design Podcast history? Someone fact-check me) conversation that touched on a wide range of topics, ranging from a conversation about consensual play, the lasting role of GamerGate, and of course… Final Fantasy. Thanks for listening! (Oh, and yeah, we have a new intro song. The old one was just a little too in your face for me so I just threw this one together real quick.) You can support this show by supporting me over at my Patreon, which is available right here .…

The Clockwork Game Design Podcast

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Final Fantasy, dark patterns and more with Dr. Rachel Kowert

19 weeks yang lalu

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Hi all! today I have a wide ranging conversation with Dr. Rachel Kowert , a researcher who studies the effects of games and also discusses a wide range of other pop culture topics, through her youtube channel Psychgeist . She’s written and contributed to a lot of books (including a Psychgeist series , spoken at numerous events including the United Nations and the United States Congress. I saw her talk at the Alt F4: Rebooting Community After Gamergate conference which was extremely impressive, and we quickly got into talking Final Fantasy between talks. We get into a bunch of topics here, such as dark patterns, games in communities, Final Fantasy games, and a lot more. I hope you enjoy the conversation! As always, you can support this podcast over at my Patreon .…

The Clockwork Game Design Podcast

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Interview with game marketing expert Ryan Rigney

21 weeks yang lalu

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Hi all! The Clockwork Game Design Podcast has re-taken-over its own podcast space from the Bannet Bulletin for a week, to share with you this exciting conversation I just had with my old pal Ryan Rigney. His first published game, Fast Fast Laser Laser, is actually a game that I did all of the artwork for, which was actually really fun. But these days he’s known for his comms and marketing work, heading up these departments for huge games like League of Legends, Apex Legend, PUBG, and Omega Strikers. His current company, Odyssey Interactive, is now in the process of deciding if they want to make Byte Breakers or not ! All game devs need to check out his blog over at pushtotalk.gg . Thanks for listening. Up next: more Bannet Bulletins, and at least one more cool interview that’s already lined up.…

The Clockwork Game Design Podcast

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Bannet Bulletin Ep. 3 – Introducing the Impulse Combat System (and more)

34 weeks yang lalu

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Above is an early screenshot of our combat system in the prototype for Through Broken Land , which is coming along smoothly. The incredible UI art was just freshly finished by our artist, Wizbane, and oh my god I love it! Anyway, today I’m talking about our Impulse System , which is the core of the FF13-inspired combat system in Through Broken Land . Talking about why it is the way it is, how it works, and some stuff about action economy in RPGs. I also talk a bunch about a game I’m playing (and loving) right now: Bravely Default , for 3DS. It’s like Final Fantasy V with Haste cast onto its jobs system. Specifically, I talk about random encounters, and the tendency to want to speed up or automate these battle systems and what that means. Thanks for listening. If you think Through Broken Land is cool and you want to support its production, please visit www.patreon.com/keithburgun and sign up to become a patron! Catch you next time!…

The Clockwork Game Design Podcast

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Bannet Bulletin Ep. 2 – The Skill Grid, Characters, and a game update 32:30

49 weeks yang lalu32:30

32:30

Hey all. Today I wanted to talk about the SKILL GRID for my upcoming RPG Through Broken Land , and talk about how it interacts with playable characters. I also give an update on some of the games I’m playing. Enjoy! The FFX “Sphere Grid”, an inspiration for our Skill Grid Don’t forget: you can support my work by going to www.patreon.com/keithburgun and becoming a patron!…

The Clockwork Game Design Podcast

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Introducing: the Bannet Bulletin! 28:51

51 weeks yang lalu28:51

28:51

Hello all and welcome to the first episode of the Bannet Bulletin! It’s still the Clockwork Game Design Podcast feed, but for awhile I’m going to do a series of shorter podcast episodes that talk about what is going on and what I’m thinking about with the RPG I’m making. This episode is an overview – what is this new game? What’s important? When can you actually play it? In future episodes, we’ll do deep dives into other aspects of the game. If you enjoy the episode, let me know – it will encourage me to take the time to make more! And as always, you can support this show and the creation of my games over at my Patreon page .…

The Clockwork Game Design Podcast

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The RPG Report, and the worst things in RPGs 1:03:10

1 year yang lalu1:03:10

1:03:10

Hey all! Today I have a new episode where I’m going to be talking about two things. First, I’m going to report on a bunch of RPGs that I’ve been playing or trying out, and give my takes. I say more about each game on the podcast, so make sure to check that out. Here are some quick bullet points, though! What I’ve been playing SCARLET NEXUS – Extremely polished, simple but fun combat. Kind of “adolescent anime” feeling story, a little silly and a little too fantastical in its basic universe for me, but seems well written. Overly smoothed out, like most modern big production videogames. Bad level design. TALES OF BERSERIA – GREAT opening, compelling main character and good plot gravity. Sadly, also a way overly complicated combat system and overall it has “modern videogame over-smoothed-ness”. IN STARS AND TIME – Very cool game that I recommend you go check out. Great art, great music, good writing. It’s this and Octopath Traveler 2 I’m most excited to play next. Combat system miiiight be a little too simple, I don’t know. Turn based (I think it’s made with RPG maker but they do a good job of not making it feel like it). OCTOPATH TRAVELER 2 – This is probably my favorite of all of the games I’ve been playing, but, I am a little bleh about the way it tells its story. Doing 8 “90 minute character intro chapters” in a row sounds terrible. Introduce characters in a more natural way, please! Cool combat system, good art, good music – overall, good stuff. And it’s actually turn based, whaaaaaat! DONE WITH BALDURS GATE 3 – You know all about Baldur’s Gate 3. Listen to the podcast to hear me say more about it. The TL;DR is that honestly this game’s biggest flaw is the D&D license. Still one of the best RPGs of the last decade, though. FALLOUT: NEW VEGAS – Too depressing and cynical and 90s edgelord for me. Also I appreciate Obsidian’s attempt to Un-Bethesda the Bethesda Game, but the damage was too deep. KINGDOM HEARTS – As much hate as it seems to get, it sort of seems like videogames all turned into Kingdom Hearts over the 20 years I wasn’t watching. Surprisingly fun combat, but forced crappy minigames and why on earth would I want Cloud to talk to Mickey Mouse??? FINAL FANTASY XVI – After playing a bunch more Kingdomheartslikes and getting more used to that, I’ve gotta say, this is a very well made Kingdomheartslike. Still needs more color and sensitivity. Probably just needs to be way more overtly gay. Next up on the docket are Trails in Cold Steel 1, Demon’s Roots and Suikoden 2. Some bad qualities in RPGs Recently, I wrote about the three most important qualities in an RPG. Today, I’d like to talk about some of the worst things in RPGs, and I’m specifically going to be talking about JRPG-style RPGs here, more than western-style RPGs, since that’s what I’ve been playing… a TON of, for the past few years. Let’s get into the list. A bad narrative setup. Anything with “evil race has come to the land”. Demons, orcs, whatever, is all bad, because these are all stand in for “people”. There is a way you can do it where it comes off as more of a “force of nature”, almost like a huge storm or something, which is an improvement. I do understand that these games are about killing things, and so you need things to kill. But it’s important to be thoughtful about what you’re putting front and center, and what you’re saying. Trails in the Sky – You’re a cop working through the ranks of royalty. Can you use enhanced interrogation techniques on enough poor people to rise through the ranks while defending the monarchy? Anything where you’re the Chosen One. Being the Chosen One really undermines everything a lot. It turns my great feats into something sort of ordinary, and makes the world a lot more flat and dull. For me personally, I would put silent protagonist in this category. I think if you’re going to make it through 40+ hours, you need there to be a central emotional thing that you’re heading toward. You need to care about reaching the ENDING, a satisfying conclusion. A problem I have in a lot of Dragon Quest games for example, is that it sort of feels like you’re going from mini-story to mini-story and I guess at some point the stories just end. Whereas if you compare that to something like Final Fantasy 13, there is a pretty central thing that’s being headed toward the entire time. Follow-up: A good narrative setup that you promptly forget all about for the next 20 hours, like in Yakuza: Like a Dragon. Forced Minigames. Minigames are an important thing to have in an RPG: they can break things up, they can open new routes for worldbuilding and character building, and they can contribute to the worldishness of the game. However, when you force them, they can become extremely annoying – they just aren’t what the player signed up for, and they tend to be a lot less polished and fun than the main game. I didn’t sign up for “crappy starfox”, so don’t make me do it every time I want to switch worlds in Kingdom Hearts! Bad Pacing. I was going to write “too long”, but there is no correct length for an RPG. They almost all feel too long, because they aren’t paced well for the length that they are. It feels to me like most JRPGs – including every Final Fantasy game I’ve played – has enough “stuff” for a game about half the length that it is. Bad FIGHT pacing. Basically, players don’t want to fight the same fight over and over again. In the strategy game realm, you solve this by having enough complexity. But with RPGs, you generally want the gameplay to be really smooth, so you can’t have them be too complex turn to turn. This means that there needs to be literally new THINGS appearing – new abilities for the player to use, new characters, new items, new monsters, and so on, at a rate that will mean that the player isn’t fighting the same fights over and over. Again: the last two bullet points can be expressed also as: “the game is too long”. Every RPG I’ve ever played felt too long, and the above two reasons are why. Too “balanced” . Strategy games can’t really be too balanced, but RPGs easily can, and most that come out these days, are. You want the balance in RPGs, to be spiky, and have a “naturalistic” quality to them. Obviously you need some amount of balance – you generally want the progression to be smooth and the player to be able to beat the challenges they face, but not overwhelm the challenges so badly that it feels boring. But then, you also want the player to suddenly find a really powerful weapon sometimes. Or you want there to be a boss that’s quite hard and takes 10 tries to beat sometimes. You want to get a character who is too weak added to your party sometimes, and a character that is too strong. These are all important to create an interesting texture and a world that feels more like a world and less like a universal studios ride. Feels like Software. Video games are made out of software, of course, but the magic spell that artists, musicians, storytellers, game designers and programmers do together is they use their skills carefully to make the thing feel like something other than software, something more than software. Like it’s a magical, precious little artifact. This is important, because a critically important element in an RPG is that the player feels like the creators really had something important to say, that they really cared. Like it’s a piece of art. I think Final Fantasy is generally pretty good at this, and PC RPGs tend to be a bit worse at it. One of the challenges that RPG maker games tend to have is that between the default fonts, generic UI and free assets that tend to be used, it can really feel like just some piece of software, and that’s devastating for a players’ ability to get emotionally invested. That’s about it for today. Hope you enjoyed this article/podcast combo! If you did, please consider supporting my work over at patreon.com/keithburgun .…

The Clockwork Game Design Podcast

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RPG Questions, and Trails in the Sky FC 52:23

2 years yang lalu52:23

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Hi all! Today I have a nice podcast episode, all about RPGs and RPG design! I feel like I have a lot to say here, and I do dare say that I am slowly, slowly pursuing becoming some kind of crazy expert on the topic, so hopefully there’s some interesting stuff in here to think about. I’m also starting pre-pre-production on my very own RPG finally (!!), so a lot of this is very non-theoretical for me. I also talk a bit about Trails in the Sky: First Chapter which I’ve been playing a bunch on and off over the past month or so, as well as a bunch of other games. Finally, I answer a bunch of questions from people on the Discord. Please let me know what you think below in the comments! Thanks for listening. Related stuff: definitely check out my piece on the 3 most important qualities in an RPG ! And of course my Final Fantasy episode . You can support this show – as well as my upcoming RPG! – by becoming a Patron on patreon.com/keithburgun . Thanks again!…

The Clockwork Game Design Podcast

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Clockwork Game Design Podcast – Episode #94 – 2022 wrap-up 28:41

2 years yang lalu28:41

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Hey all! This is kind of a “bonus episode” of sorts, only 30 minutes long. Here’s some of the topics covered: A bit of navel gazing about my own theory and approach to games and how it has changed A short essay I wrote about “speaking the language” and how building off of existing designs means a higher floor and a higher ceiling Some stuff about 4X games and scope. Will 4X games ever do anything about this? Maybe Against the Storm will provide some answers. Thanks for listening, and as always, this show has no ads and the only way it’s funded is through Patreon , so consider donating if you like the content!…

The Clockwork Game Design Podcast

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Clockwork Game Design Podcast – The Final Fantasy Episode 1:11:08

2 years yang lalu1:11:08

1:11:08

Hi all! It’s been awhile since the last episode. This year I got married and went on my honeymoon, so things have been kind of crazy. But now, they’re sort of going back to normal. Over the last six months, I guess partially because I was doing a bit of traveling, but also partially because […]

The Clockwork Game Design Podcast

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Strategy Can Be Fun on our own DRAGON BRIDGE 1:03:49

3 years yang lalu1:03:49

1:03:49

Today Brett Lowey and I discuss DRAGON BRIDGE, my two player bumping card game. It’s a weird game for me, in a bunch of ways. For one thing, it was my first published tabletop game. But also, I produced it in a ridiculously short amount of time. That makes it even more… strange and interesting, […]

The Clockwork Game Design Podcast

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Strategy Can Be Fun – Soren Johnson on OLD WORLD 1:18:23

3 years yang lalu1:18:23

1:18:23

Today I bring you one of the world’s more renowned strategy videogame designers – the designer of Civilization IV, one of the most beloved in the series (probably my favorite one still), and the founder of Mohawk Games, who created Offworld Trading Company, and most recently, Old World. Old World has been out for awhile […]…

The Clockwork Game Design Podcast

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Strategy Can Be Fun – Blue Moon 1:03:24

3 years yang lalu1:03:24

1:03:24

Wow, things certainly have changed a lot since 2004, huh? Brett and I took a journey into the strange Reiner Knizia card game, Blue Moon. It’s… a challenging game, that’s for sure. Enjoy the episode!

The Clockwork Game Design Podcast

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Strategy Can Be Fun – Strategic Evaluation in Pax Pamir 57:26

3 years yang lalu57:26

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Hello everyone! Welcome to our third episode of STRATEGY CAN BE FUN. Today, Brett Lowey and I discuss the Cole Wehrle game, Pax Pamir. I think this is maybe the first game where Brett and I’s positions on the game have diverged somewhat, although perhaps we have also pulled each other’s opinions together somewhat as […]…

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The Clockwork Game Design Podcast « » Interview with game marketing expert Ryan Rigney

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Interview with game marketing expert Ryan Rigney