049: Navigating Personal Branding and Demolishing Imposter Syndrome with Stacey Piefer
Manage episode 390597308 series 3436548
Join us as Stacey Piefer shares her transformative career, from journalism to purposeful, personal branding. Discover the power of mentoring, authenticity, and Stacey's mission to banish imposter syndrome on the University of Houston campus. Unveil the truth in advertising and explore the evolving landscape of marketing through the lens of a perpetual student of life.
Episode Highlights
- Stacey Piefer's journey began in broadcast journalism at Alvin Community College and led to a degree in Communications and Public Relations at the University of Houston. This shaped her impactful career in communications, personal branding, and career coaching.
- Stacey emphasizes kindness, influencing, and listening as key mentorship skills. At the University of Houston's Bauer College of Business, she and her colleagues adopt diverse mentoring approaches, prioritizing what's best for each student.
- Stacey's transition from PR to branding at Savage Brands led her to discover her purpose, evolving from "express" to proudly identifying as a "guide." Authenticity is the cornerstone of personal branding, embracing uniqueness and multi-dimensionality.
- Stacey challenges the term "imposter syndrome," aiming to debunk the notion that students should feel fraudulent for being in a continuous learning phase. She advocates building confidence and dispelling unrealistic expectations, fostering a culture of growth and authenticity at the University of Houston.
Episode Links:
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Chapter
1. 049: Navigating Personal Branding and Demolishing Imposter Syndrome with Stacey Piefer (00:00:00)
2. Mentorship, Personal Branding, and Authenticity (00:00:05)
3. The Importance of Mentors and Influencers (00:10:41)
4. Personal Branding and Finding Purpose (00:20:40)
5. Expertise and Authenticity in Marketing (00:30:36)
6. Branding and Marketing for Businesses (00:38:26)
68 episode