Artwork

Konten disediakan oleh Danny Gavin. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Danny Gavin atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
Player FM - Aplikasi Podcast
Offline dengan aplikasi Player FM !

053: Effective Digital Marketing and Entrepreneurial Endeavors with Sarah Stemen

47:36
 
Bagikan
 

Manage episode 398523660 series 3436548
Konten disediakan oleh Danny Gavin. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Danny Gavin atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

Send us a Text Message.

Join us in this episode as we hear about Sarah Stemen’s journey from programming through in-house marketing to starting her own business. From unexpected mentorship lessons to the art of being an accessible mentor, Sarah spills the beans on agency struggles, the power of conversation in consulting, and her unique approach to Google Ads.
Episode Highlights

  • Sarah Stemen began her digital marketing journey before the field fully existed, transitioning from a tech-focused background with an MBA pivot into marketing. Sarah's genuine care for doing good is reflected in her mentoring style. Accessible at any hour, she emphasizes nonjudgmental advice and building trust with mentees.
  • Like many agencies, Sarah faces challenges marketing her own business. Limited budgets and the common struggle with being objective about one’s own business guide her choices, emphasizing outsourcing for content and SEO.
  • With the guidance of other agency professionals, Sarah challenges the notion that agency success correlates with size, limiting her clients to four. Her focused, strategic approach echoes the value of staying small and niche. Like a video game player who is a “button-masher,” Sarah goes into a new client’s Google Ad account and pushes every button. She will find the settings and patterns to optimize an account through her own discovery.

Episode Links:

Follow The Digital Marketing Mentor:

Interested in Digital Marketing Services, Careers, or Courses? Check out more from the TDMM Family:

  • Optidge.com - Full Service Digital Marketing Agency specializing in SEO, PPC, Paid Social, and Lead Generation efforts for established B2C and B2B businesses and organizations.
  • ODEOacademy.com - Digital Marketing online education and course platform. ODEO gives you solid digital marketing knowledge to launch/boost your career or understand your business’s digital marketing strategy.
  continue reading

Chapter

1. 053: Effective Digital Marketing and Entrepreneurial Endeavors with Sarah Stemen (00:00:00)

2. Exploring Digital Marketing and Mentorship (00:00:05)

3. PPC Advertising Challenges for Agencies (00:09:20)

4. Marketing and Advertising Challenges and Strategies (00:18:08)

5. Transition From PPC Work to Entrepreneurship (00:31:33)

6. Business Landscape and Future Goals (00:37:09)

7. Gratitude and Conversation Wrap-Up (00:47:01)

68 episode

Artwork
iconBagikan
 
Manage episode 398523660 series 3436548
Konten disediakan oleh Danny Gavin. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Danny Gavin atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

Send us a Text Message.

Join us in this episode as we hear about Sarah Stemen’s journey from programming through in-house marketing to starting her own business. From unexpected mentorship lessons to the art of being an accessible mentor, Sarah spills the beans on agency struggles, the power of conversation in consulting, and her unique approach to Google Ads.
Episode Highlights

  • Sarah Stemen began her digital marketing journey before the field fully existed, transitioning from a tech-focused background with an MBA pivot into marketing. Sarah's genuine care for doing good is reflected in her mentoring style. Accessible at any hour, she emphasizes nonjudgmental advice and building trust with mentees.
  • Like many agencies, Sarah faces challenges marketing her own business. Limited budgets and the common struggle with being objective about one’s own business guide her choices, emphasizing outsourcing for content and SEO.
  • With the guidance of other agency professionals, Sarah challenges the notion that agency success correlates with size, limiting her clients to four. Her focused, strategic approach echoes the value of staying small and niche. Like a video game player who is a “button-masher,” Sarah goes into a new client’s Google Ad account and pushes every button. She will find the settings and patterns to optimize an account through her own discovery.

Episode Links:

Follow The Digital Marketing Mentor:

Interested in Digital Marketing Services, Careers, or Courses? Check out more from the TDMM Family:

  • Optidge.com - Full Service Digital Marketing Agency specializing in SEO, PPC, Paid Social, and Lead Generation efforts for established B2C and B2B businesses and organizations.
  • ODEOacademy.com - Digital Marketing online education and course platform. ODEO gives you solid digital marketing knowledge to launch/boost your career or understand your business’s digital marketing strategy.
  continue reading

Chapter

1. 053: Effective Digital Marketing and Entrepreneurial Endeavors with Sarah Stemen (00:00:00)

2. Exploring Digital Marketing and Mentorship (00:00:05)

3. PPC Advertising Challenges for Agencies (00:09:20)

4. Marketing and Advertising Challenges and Strategies (00:18:08)

5. Transition From PPC Work to Entrepreneurship (00:31:33)

6. Business Landscape and Future Goals (00:37:09)

7. Gratitude and Conversation Wrap-Up (00:47:01)

68 episode

Tüm bölümler

×
 
Loading …

Selamat datang di Player FM!

Player FM memindai web untuk mencari podcast berkualitas tinggi untuk Anda nikmati saat ini. Ini adalah aplikasi podcast terbaik dan bekerja untuk Android, iPhone, dan web. Daftar untuk menyinkronkan langganan di seluruh perangkat.

 

Panduan Referensi Cepat