Will Read: Normalization Through Smart Cannabis Marketing

The Ganjapreneur Podcast

Will Read is the founder and president of CannaPlanners, a Vermont-based web design and marketing company that specializes in the needs of the cannabis industry. Between strict regulations that vary from state to state and the long-lasting remnants of anti-cannabis rhetoric and stigmas, cannabis marketing is an inherently tricky job. The challenge, however, has prompted experts like Will to prioritize simple aspects of brand building, such as a professional and inclusive brand experience. Will recently joined our podcast host TG Branfalt to discuss cannabis marketing strategies, the prospects for an adult-use cannabis market in Vermont and other New England states, Will's advice for what makes a strong cannabis brand, and more! Topics covered in this podcast: https://www.ganjapreneur.com/topic/marketing/ https://www.ganjapreneur.com/topic/vermont/ https://www.ganjapreneur.com/topic/normalization/ http://www.ganjapreneur.com/topic/entrepreneurs For a full transcript: https://www.ganjapreneur.com/will-read-normalization-through-smart-cannabis-marketing/ Subscribe to our newsletter: https://www.ganjapreneur.com/subscribe/ Follow us on socials: Instagram - https://www.instagram.com/ganjapreneur Facebook - https://www.facebook.com/ganjapreneur LinkedIn - https://bit.ly/linkedin_gjpr Twitter - https://www.twitter.com/ganjapreneur YouTube - http://www.youtube.com/c/ganjapreneur Visit our homepage: https://www.ganjapreneur.com