Episode 1: Announcing Our New Public Challenge: Doubling our Agency in 2 Years
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We're starting a new series where we document our journey trying to double the size of our agency over the next couple of years. This is episode one of the series where we explain why we're ready to scale our business, what our goals are, and why were documenting the journey on Youtube. Then we do a deep dive into our business during 2023, share why clients churned and our plans for 2024.
We hope you enjoy it!
Read the full article here explaining the launch of the series: https://www.growandconvert.com/doubling-our-agency/public-challenge-doubling-agency/
0:00 Episode preview
0:32 Intro
0:49 Explaining the Doubling our Agency series
2:50 Moving from a lifestyle business to a business we’re scaling
5:00 Why we want to double our agency now
9:18 Our team and motivations behind growing
11:28 Why share everything on Youtube?
14:02 Why expand beyond just doing pain point SEO for ourselves?
25:08 Topics we’re going to talk about in future videos
26:58 Deep dive: Recapping 2023 (from our highest revenue ever to a ~40% revenue drop!)
38:21 Going through all of our 2023 one-by-one to determine the causes
47:44 Analysis of sources of churn
51:03 Our client count ending 2023
52:24 Looking forward into 2024
34 episode