The Label Machine Podcast #32 - Brian 'Z' Zisook (Audiomack)

The Label Machine Podcast

Join Nick Sadler from The Label Machine in an engaging podcast with Brian Zisook, aka Z, the EVP of Global Operations and Head of Artist and Label Services at Audiomack. Discover why Audiomack is the top streaming platform in 17 countries and how it supports emerging artists. Learn strategies for spending $3,000 on a marketing campaign for new artists, the key steps to grow your fan base, and much more.

Highlights:

• Introduction to Brian Zisook: Brian's journey from a high school athlete to co-founding DJ Booth and eventually becoming a key figure at Audiomack.
• About Audiomack: An overview of Audiomack's mission, its focus on supporting independent artists, and how it became a leading streaming platform.
• Key Differences: How Audiomack stands out from competitors like SoundCloud by offering free tools and a human-curated experience.
• AI and Music: Discussion on the role of AI in music, Spotify's new payment threshold, and Audiomack's stance on AI-produced music.
• Marketing Tips: Detailed advice on how to effectively spend a $3,000 marketing budget to promote an emerging artist.
• Growing Fan Base: Strategies to expand your audience, including the importance of social media and releasing music strategically.
• Metadata Importance: The critical role of metadata in music distribution and discoverability.
• Future of Audiomack: Exciting new features and plans for Audiomack, including enhanced creator tools and a label services division.

Explore how Audiomack can help you succeed in the music industry.