Mastering Meta Ad Audiences: Your Guide to Targeting Success

The Lionhearted CEO Podcast: Scaling Your Online Business with Facebook & Instagram Ads

Discover How to Create Powerful Custom and Interest-Based Audiences for Your Facebook and Instagram Ads

Struggling to get your Meta ads in front of the right eyes? You're not alone, lovely!

In this episode, we're diving deep into the nitty-gritty of creating effective ad audiences in Meta Ads Manager. Here's what you'll discover:

• The two-phase approach to building your perfect ad audience
• 5 types of custom audiences you need to set up for warm audience targeting
• How to create interest-based audiences that actually work (including my favourite interests to use right now)
• The truth about lookalike audiences (and why they might not be right for you)
• My golden rules for audience size and setup to maximize your ad performance

Whether you're new to Meta ads or looking to optimize your current strategy, this episode is packed with actionable tips to help you find and target your ideal clients.

Ready to transform your ad targeting from guesswork to strategy?

KEY LINKS:

Audience Builder Course - CLICK HERE FOR ALL THE INFO

If you enjoy the podcast, here are some ways you can continue the conversation:

Social:

Love Instagram? Click here to watch a video I made on the Warm audience trap (hint, it's something almost every client struggles with!)More of a LinkedIn fan? I'm there too! Come and follow me here: Sophie Griffiths

Free Resource:

Ready to grow an audience of people who WANT you to sell to them? Radical idea I know, but it shouldn’t be! Click here to get access to my step by step guide to using simple, effective ads to build & nurture a community of superfans,

Work together:

Ready to build an audience of superfans who are excited and ready to buy from you?

Whether you are just starting with Meta (Facebook & Instagram) Ads, you have dabbled but want to build your confidence with your first funnel, or you're already killing it and you're ready for fast growth - I can help! Click here to choose the best option for you

Got questions?

DM me on Insta or LinkedIn

Email me here: [e-mail]