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S09 E05: Jason Chinnock, CEO of Ducati North America

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Konten disediakan oleh Scott Kerr. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Scott Kerr atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

Scott Kerr sits down with Ducati North America's CEO Jason Chinnock to discuss the strategy behind the record sales performance of the renowned Italian luxury motorcycle manufacturer and the importance of the U.S. market to the overall business. He also talks about how Ducati is constantly innovates to keep customers engaged, measuring success beyond sales figures, the type of person Ducati appeals to, and why it has no plans to introduce 'affordable' entry-level motorcycles. Plus: How Ducati is gearing up for the electric era

Featuring: Jason Chinnock, CEO of Ducati North America (ducati.com)

Host:
Scott Kerr, Founder & President of Silvertone Consulting

About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.

Stay Connected:
Twitter: @theluxuryitem, @scott_kerr, @silvertone_inc
Email: scott@silvertoneconsulting.com

Listen and subscribe to The Luxury Item wherever you get your podcasts. Tell a friend!

  continue reading

143 episode

Artwork
iconBagikan
 
Manage episode 365302005 series 2663828
Konten disediakan oleh Scott Kerr. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Scott Kerr atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

Scott Kerr sits down with Ducati North America's CEO Jason Chinnock to discuss the strategy behind the record sales performance of the renowned Italian luxury motorcycle manufacturer and the importance of the U.S. market to the overall business. He also talks about how Ducati is constantly innovates to keep customers engaged, measuring success beyond sales figures, the type of person Ducati appeals to, and why it has no plans to introduce 'affordable' entry-level motorcycles. Plus: How Ducati is gearing up for the electric era

Featuring: Jason Chinnock, CEO of Ducati North America (ducati.com)

Host:
Scott Kerr, Founder & President of Silvertone Consulting

About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.

Stay Connected:
Twitter: @theluxuryitem, @scott_kerr, @silvertone_inc
Email: scott@silvertoneconsulting.com

Listen and subscribe to The Luxury Item wherever you get your podcasts. Tell a friend!

  continue reading

143 episode

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