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S09 E09: Jeff Lotman, Owner and CEO of Fred Segal

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Konten disediakan oleh Scott Kerr. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Scott Kerr atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

Scott Kerr is joined by Jeff Lotman, owner and CEO of iconic luxury retailer Fred Segal. He is also CEO of brand licensing agency Global Icons, which acquired Fred Segal in 2018. Jeff discusses the influence that Fred Segal had on the culture and where he saw the business opportunity in breathing new life into the 60-year-old Los Angeles lifestyle brand. He also talks about making the brand relevant to young people, finding undiscovered brands for Fred Segal stores, bringing back its infamous Jean Bar, and launching its first in-house collection inspired by Los Angeles neighborhoods. Plus: Jeff takes us into the "misunderstood" world of brand licensing.

Featuring: Jeff Lotman, Owner and CEO of Fred Segal (fredsegal.com, globalicons.com)

Host:
Scott Kerr, Founder & President of Silvertone Consulting

About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.

Stay Connected:
Twitter: @theluxuryitem, @scott_kerr, @silvertone_inc
Email: scott@silvertoneconsulting.com

Listen and subscribe to The Luxury Item wherever you get your podcasts. Tell a friend!

  continue reading

143 episode

Artwork
iconBagikan
 
Manage episode 374287479 series 2663828
Konten disediakan oleh Scott Kerr. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Scott Kerr atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.

Scott Kerr is joined by Jeff Lotman, owner and CEO of iconic luxury retailer Fred Segal. He is also CEO of brand licensing agency Global Icons, which acquired Fred Segal in 2018. Jeff discusses the influence that Fred Segal had on the culture and where he saw the business opportunity in breathing new life into the 60-year-old Los Angeles lifestyle brand. He also talks about making the brand relevant to young people, finding undiscovered brands for Fred Segal stores, bringing back its infamous Jean Bar, and launching its first in-house collection inspired by Los Angeles neighborhoods. Plus: Jeff takes us into the "misunderstood" world of brand licensing.

Featuring: Jeff Lotman, Owner and CEO of Fred Segal (fredsegal.com, globalicons.com)

Host:
Scott Kerr, Founder & President of Silvertone Consulting

About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.

Stay Connected:
Twitter: @theluxuryitem, @scott_kerr, @silvertone_inc
Email: scott@silvertoneconsulting.com

Listen and subscribe to The Luxury Item wherever you get your podcasts. Tell a friend!

  continue reading

143 episode

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