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Moment Makers: Episode 5 – A Sharp Eye on ROI
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Manage episode 270072842 series 107975
While the future may seem unpredictable, one constant is monitoring marketing ROI. A good understanding of ROI can help you optimize processes and build inspiring marketing moments over the long term. Tune into this episode to help narrow focus and prioritize the marketing moments that lead to success.
Guests:
- Mike McGuirk, Lecturer at Babson College
- Doug Morneau, author of 3 Big Lies
- Anand Kishore, CEO and Co-Founder at AspireIQ
123 episode
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on February 23, 2022 11:18 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 270072842 series 107975
While the future may seem unpredictable, one constant is monitoring marketing ROI. A good understanding of ROI can help you optimize processes and build inspiring marketing moments over the long term. Tune into this episode to help narrow focus and prioritize the marketing moments that lead to success.
Guests:
- Mike McGuirk, Lecturer at Babson College
- Doug Morneau, author of 3 Big Lies
- Anand Kishore, CEO and Co-Founder at AspireIQ
123 episode
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