Building products to tackle the opioid crisis: Omer Kaplan (Head of Product, Sonara Health)

The Product Experience

For many of us in product, building products that have long-lasting impacts on people's lives is the dream. In this episode, we speak to Omer Kaplan from Sonara Health. We discuss his mission in forging a path in healthcare technology to combat the opioid crisis. We also explore the principles of equity-first design and the meticulous testing strategies that ensure their technology serves everyone effectively.
Featured Links: Follow Omer on LinkedIn and Facebook | Sonara Health | The Lancet feature on North America's opioid crisis

Our Hosts
Lily Smith enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. She’s currently Chief Product Officer at BBC Maestro, and has spent 13 years in the tech industry working with startups in the SaaS and mobile space. She’s worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery. Lily also founded ProductTank Bristol and runs ProductCamp in Bristol and Bath.

Randy Silver is a Leadership & Product Coach and Consultant. He gets teams unstuck, helping you to supercharge your results. Randy's held interim CPO and Leadership roles at scale-ups and SMEs, advised start-ups, and been Head of Product at HSBC and Sainsbury’s. He participated in Silicon Valley Product Group’s Coaching the Coaches forum, and speaks frequently at conferences and events. You can join one of communities he runs for CPOs (CPO Circles), Product Managers (Product In the {A}ether) and Product Coaches. He’s the author of What Do We Do Now? A Product Manager’s Guide to Strategy in the Time of COVID-19. A recovering music journalist and editor, Randy also launched Amazon’s music stores in the US & UK.

Chapter

1. Product Management for Good (00:00:00)

2. Equity-First Design and Testing Strategies (00:13:38)

3. Clinician Workflow Integration for Sonara (00:19:04)

4. Analyzing Data for Product Improvement (00:25:01)

5. Transitioning to C-Suite (00:29:33)