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Media Consumption & New Types of Content with Chris Anderson, VP, Head of Content at GreenSlate #88
Manage episode 380033659 series 2993543
In this episode of The SaaS SEO Show, we’ve interviewed Chris Anderson, VP, Head of Content at GreenSlate, and discussed media consumption, new types of content, and more.
************************
Timestamps:
- (00:00) - Intro
- (01:45) - Who is Chris Anderson?
- (02:38) - Chris’ background.
- (05:15) - How's life in Asia?
- (06:56) - What is GreenSlate?
- (08:36) - Differences between traditional businesses and SaaS.
- (11:18) - Chris learnings as Managing Editor at Gong.
- (14:40) - How do you maintain consistency on multiple content initiatives?
- (16:28) - Chris' role at GreenSlate.
- (18:53) - GreenSlate’s content strategy.
- (20:24) - Building company’s presence on LinkedIn.
- (21:41) - Brand within a brand.
- (26:08) - Thoughts on leveraging SEO at GreenSlate.
- (29:00) - Chris' thoughts on AI and practical use cases.
- (35:00) - Will SGE affect the traffic of sites?
- (36:49) - Media consumption and new types of content.
- (40:01) - Importance of content quality.
- (43:14) - The future of content marketing for SaaS companies.
- (46:12) - Use cases of TikTok for B2B.
- (47:16) - Learn more about Chris and GreenSlate and get in touch.
************************
Useful Links:
Website: https://gslate.com/
Chris on LinkedIn: https://www.linkedin.com/in/chris77/
************************
Stay Tuned:
► Website: https://minuttia.com
► YouTube: https://bit.ly/2DHaJNr
► LinkedIn: https://bit.ly/2BZJmhb
************************
Don’t forget to leave us a five-star review and subscribe to our YouTube channel.
112 episode
Manage episode 380033659 series 2993543
In this episode of The SaaS SEO Show, we’ve interviewed Chris Anderson, VP, Head of Content at GreenSlate, and discussed media consumption, new types of content, and more.
************************
Timestamps:
- (00:00) - Intro
- (01:45) - Who is Chris Anderson?
- (02:38) - Chris’ background.
- (05:15) - How's life in Asia?
- (06:56) - What is GreenSlate?
- (08:36) - Differences between traditional businesses and SaaS.
- (11:18) - Chris learnings as Managing Editor at Gong.
- (14:40) - How do you maintain consistency on multiple content initiatives?
- (16:28) - Chris' role at GreenSlate.
- (18:53) - GreenSlate’s content strategy.
- (20:24) - Building company’s presence on LinkedIn.
- (21:41) - Brand within a brand.
- (26:08) - Thoughts on leveraging SEO at GreenSlate.
- (29:00) - Chris' thoughts on AI and practical use cases.
- (35:00) - Will SGE affect the traffic of sites?
- (36:49) - Media consumption and new types of content.
- (40:01) - Importance of content quality.
- (43:14) - The future of content marketing for SaaS companies.
- (46:12) - Use cases of TikTok for B2B.
- (47:16) - Learn more about Chris and GreenSlate and get in touch.
************************
Useful Links:
Website: https://gslate.com/
Chris on LinkedIn: https://www.linkedin.com/in/chris77/
************************
Stay Tuned:
► Website: https://minuttia.com
► YouTube: https://bit.ly/2DHaJNr
► LinkedIn: https://bit.ly/2BZJmhb
************************
Don’t forget to leave us a five-star review and subscribe to our YouTube channel.
112 episode
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