878: Keeping SEO Relevant in the New Era of AI with Zach Boyette

The Strategy Hour Podcast: Systems and Marketing for Service Based Businesses with Boss Project

AI is one of the things that is probably at the forefront of every business owner’s mind, and if you feel like you don’t quite know what’s going on, you are not alone! In this conversation, marketing entrepreneur and digital nomad Zach Boyette joins us to discuss how to stay SEO-relevant in the age of “robots.”

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AI is changing so many parts of marketing right now. A great way to get on top of these new changes is to focus on the SEO side of things. Many of you might know how to get to the top of Google searches but may be clueless when it comes to doing the same on ChatGPT and Gemini, for example. Today, Zach walks us through what brands can do to improve SEO using AI.

Episode Highlights

• How to Leverage AI to Improve Search Engine Optimization. [0:04:54]
• How to Become a Top Search Result on Large-Language Models. [0:14:39]
• The Future of Marketing in the World of AI. [0:32:24]

Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.