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Konten disediakan oleh Yaagneshwaran Ganesh. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Yaagneshwaran Ganesh atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
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How to build a brand new sub category: Kara Goldin

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Manage episode 329638100 series 2586255
Konten disediakan oleh Yaagneshwaran Ganesh. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Yaagneshwaran Ganesh atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
In this episode, Kara Goldin, the founder and CEO of Hint, joins us to discuss how she went about creating an entirely new subcategory of beverages- unsweetened flavored water. Through the episode, she shares her journey and insights on: 1. How she transitioned from journalism to tech to founding Hint water 2. The story of how Hint water came into being 3. Educating the market about a new category and getting people to buy-in 4. Why she wrote her latest book 'Undaunted' and the key takeaway, and a lot more...
  continue reading

134 episode

Artwork
iconBagikan
 
Manage episode 329638100 series 2586255
Konten disediakan oleh Yaagneshwaran Ganesh. Semua konten podcast termasuk episode, grafik, dan deskripsi podcast diunggah dan disediakan langsung oleh Yaagneshwaran Ganesh atau mitra platform podcast mereka. Jika Anda yakin seseorang menggunakan karya berhak cipta Anda tanpa izin, Anda dapat mengikuti proses yang diuraikan di sini https://id.player.fm/legal.
In this episode, Kara Goldin, the founder and CEO of Hint, joins us to discuss how she went about creating an entirely new subcategory of beverages- unsweetened flavored water. Through the episode, she shares her journey and insights on: 1. How she transitioned from journalism to tech to founding Hint water 2. The story of how Hint water came into being 3. Educating the market about a new category and getting people to buy-in 4. Why she wrote her latest book 'Undaunted' and the key takeaway, and a lot more...
  continue reading

134 episode

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