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Manage episode 345516861 series 2966115
Part 3 in our Marketing for TTRPG Creators Series
Webinar sign up: https://docs.google.com/forms/d/e/1FAIpQLScjBv3TgGVtqTdIfU3az6Izhw-p0_QlIf_Z5fW2iYBIWEw7zw/viewform
Zack from Applewhite Games returns to the show to discuss the value of 'the person behind the logo' and how everything you do affects your reputation.
- 03:08 - How Branding Differs from Marketing
- 10:42 - The Silver Bullet of Good Branding
- 18:53 - You the Brand Versus You the Person
- 32:10 - Fear of Failure
- 38:48 - The Logo Game
- 46:48 - Etymology
Find Zack on:
- Twitter: https://twitter.com/ApplewhiteGames
- Applewhite games: https://linktr.ee/ApplewhiteGames
Find Thinking Critically online: https://www.thinkingcritically.co.uk
References:
- Part 1: 'Marketing' episode of Thinking Critically
- Part 2: 'Kickstarter' episode of Thinking Critically
- Hawkmir on Twitter
Patrons:
- Joe from The Fourth Leg @jcd0818: https://anchor.fm/james-h-anderson
- Optional Rule @optionalrule: https://www.optionalrule.com/
- Matthew Perkins @mperkinsDM: https://www.matthewperkins.net/
- Matt Street @mpstreet88: https://www.virtualtimehustle.com/
Intro Music: 'Local Forecast' by Kevin MacLeod
Intermission Music: 'Chill' by Kevin MacLeod
Outro Music: 'Local Forecast - Elevator' by Kevin MacLeod
108 episode
Manage episode 345516861 series 2966115
Part 3 in our Marketing for TTRPG Creators Series
Webinar sign up: https://docs.google.com/forms/d/e/1FAIpQLScjBv3TgGVtqTdIfU3az6Izhw-p0_QlIf_Z5fW2iYBIWEw7zw/viewform
Zack from Applewhite Games returns to the show to discuss the value of 'the person behind the logo' and how everything you do affects your reputation.
- 03:08 - How Branding Differs from Marketing
- 10:42 - The Silver Bullet of Good Branding
- 18:53 - You the Brand Versus You the Person
- 32:10 - Fear of Failure
- 38:48 - The Logo Game
- 46:48 - Etymology
Find Zack on:
- Twitter: https://twitter.com/ApplewhiteGames
- Applewhite games: https://linktr.ee/ApplewhiteGames
Find Thinking Critically online: https://www.thinkingcritically.co.uk
References:
- Part 1: 'Marketing' episode of Thinking Critically
- Part 2: 'Kickstarter' episode of Thinking Critically
- Hawkmir on Twitter
Patrons:
- Joe from The Fourth Leg @jcd0818: https://anchor.fm/james-h-anderson
- Optional Rule @optionalrule: https://www.optionalrule.com/
- Matthew Perkins @mperkinsDM: https://www.matthewperkins.net/
- Matt Street @mpstreet88: https://www.virtualtimehustle.com/
Intro Music: 'Local Forecast' by Kevin MacLeod
Intermission Music: 'Chill' by Kevin MacLeod
Outro Music: 'Local Forecast - Elevator' by Kevin MacLeod
108 episode
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