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Full House: How the Las Vegas Aces Are Capitalizing on a Moment for Women’s Sports
Manage episode 431624429 series 2842405
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Jason Andrea, Chief Revenue Officer for the Las Vegas Aces, explores the fascinating intersection of the rise in women’s pro sports and the emergence of Las Vegas as a leading live sports market, and how that comes together in securing sold-out crowds and delivering value to brand partners for the WNBA franchise.
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