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Rokt Exec Shares How Retailers Can Optimize E-Commerce Checkout UX
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In this episode of Total Retail Tech Insights, Editor-in-Chief Joe Keenan interviews Ashley Firmstone, senior vice president of customer success at Rokt, the global leader in e-commerce technology. Listen in as Firmstone discusses the solutions Rokt provides for retailers (1:02), how the technology company helps improve the shopper purchase journey (4:10), and how improving the online…
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