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Arielle Long-Seabra (Goodcents) | Regional Marketing Strategies
Manage episode 275276186 series 2407825
Arielle Long-Seabra, the CMO of a local favorite Goodcents Subs, oversees the marketing of the 80+ regional locations throughout the Midwest.
In today's episode, Arielle & Jake outline what marketing looks like for a mid-sized, locally-led brand like Goodcents. Competing against national chains, responding to COVID-19, and creating a grassroots community are a few of the key discussions outlined in this episode!
You've heard from the biggest brands in the world, now see what marketing looks like at a mid-sized, locally-led brand like Goodcents.
Oh, and we may be biased, but nothing beats a Goodcents sub ;)
--- Support this podcast: https://podcasters.spotify.com/pod/show/trndsttrs/support63 episode
Manage episode 275276186 series 2407825
Arielle Long-Seabra, the CMO of a local favorite Goodcents Subs, oversees the marketing of the 80+ regional locations throughout the Midwest.
In today's episode, Arielle & Jake outline what marketing looks like for a mid-sized, locally-led brand like Goodcents. Competing against national chains, responding to COVID-19, and creating a grassroots community are a few of the key discussions outlined in this episode!
You've heard from the biggest brands in the world, now see what marketing looks like at a mid-sized, locally-led brand like Goodcents.
Oh, and we may be biased, but nothing beats a Goodcents sub ;)
--- Support this podcast: https://podcasters.spotify.com/pod/show/trndsttrs/support63 episode
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