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Brand Design – Part 2: Don’t Underestimate the Importance of Color
Manage episode 342389589 series 3074731
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Choosing the right colors is an essential part of building a solid brand identity. That’s because consumers are 80% more likely to recognize your brand when you use consistent colors. As we discussed in the first part of this series, great design is vital to making an excellent first impression, and the importance of color goes hand in hand with that.
Let’s take a deep dive into color psychology and how that plays into your branding and overall marketing strategy.
Read this article: https://viralsolutions.net/importance-of-color-in-brand-design/
Use our style guide template to learn how to create a winning design and maximize color psychology to achieve your brand goals.
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